Choice Financial · Toronto, ON
4.5x ROI, 31 funded deals, and an expanded private lending division.
Before Inkris, Choice Financial relied on Facebook ads and third-party lead lists that sent their team chasing cold inquiries. Within the first 30 days of launching Inkris landing hubs for Toronto, Mississauga, and Oakville, the brokerage began ranking for renewal, refinance, and private lending keywords their competitors had ignored. Each prospect arrived with mortgage balance indicators, preferred contact channel, and a booked calendar slot, which meant senior brokers could spend their time advising instead of qualifying.
By quarter end, Choice Financial had funded 31 deals sourced entirely through Inkris, representing $18.9M in volume and a 4.5x return on investment. Perhaps more importantly, the leadership team used Inkris reporting to identify a surge in self-employed borrowers, prompting them to launch an alternative lending unit that now accounts for 22% of monthly revenue.
- 91% show rate on booked appointments across GTA markets.
- $3,100 average commission per lead worked to completion.
- Automated replacements delivered in under 12 minutes when prospects were unreachable.
